Industry Spotlight: Hayward Pool Products

Ryan Morson, Vice President of Sales, HaywardRyan Morson, Vice President of Sales, HaywardAs manufacturing and supply chain reliability take on greater importance across the pool and spa industry, professionals are placing more value on partners who can deliver consistency and support. Ryan Morson, Vice President of Sales at Hayward, shares how the company’s investment in U.S.-based manufacturing is helping pool professionals keep projects on track.

AQUA: MANUFACTURING AND SUPPLY CHAIN HAVE BECOME BIGGER TOPICS OF CONVERSATION ACROSS THE INDUSTRY IN RECENT YEARS. WHAT SHIFTS ARE YOU SEEING, AND HOW ARE THEY INFLUENCING DECISION-MAKING FOR POOL PROFESSIONALS? 

Ryan Morson, Hayward: We are seeing pool professionals place a much higher premium on reliability, availability and responsiveness, not just product features. Builders and servicers are making decisions based on whether a manufacturer can consistently deliver, stand behind the product and support them when schedules are tight. That is driving more focus on supply chain resilience, lead-time certainty and service, because those factors directly affect a pro’s reputation and ability to keep projects moving.

AQUA: HAYWARD HAS EMPHASIZED ITS INVESTMENT IN U.S.-BASED MANUFACTURING. HOW DOES THAT APPROACH SHAPE YOUR OPERATIONS AND THE WAY YOU SUPPORT YOUR CUSTOMERS?

RM: It shapes everything from how we plan production to how we respond to customer needs throughout the season. In 2025, we manufactured more than 3.8 million products in U.S. facilities, and U.S.-manufactured products represented approximately 87% of our total sales value. Nearly 90% of our total manufacturing cost investment supported U.S.-based operations, which gives us greater control, flexibility and consistency in how we serve the market.

That kind of footprint allows our manufacturing, engineering and support teams to work closely together, helping us move faster, maintain quality and respond when conditions change. At its core, this reflects what we describe as the Power of Us mindset: staying closely aligned with our customers, investing alongside them and executing together over the long term. For pool professionals, that translates into confidence that Hayward will be there with reliable products, dependable availability and strong support when it matters most.

AQUA: FOR BUILDERS, SERVICE PROS AND RETAILERS, WHAT ARE THE REAL-WORLD ADVANTAGES OF WORKING WITH A MANUFACTURER THAT PRODUCES EQUIPMENT DOMESTICALLY?

RM: The real-world advantage is simple. Domestic production supports availability and responsiveness, which helps pool professionals protect timelines and deliver a better customer experience. It also supports quality and consistency, because manufacturing and engineering teams can work closely together to drive continuous improvement. And it strengthens support in the field. A Hayward HUB (Hayward University Branch) is a customer-focused training and support center that brings pool professionals together for hands-on education, service support and collaboration in key markets. In 2025, we delivered nearly 10,000 in-field training sessions, supported by more than 1,100 live webinars and 850+ hands-on education sessions at Hayward HUB training centers, totaling more than 18,000 hours. That training is designed to help pros install, service and troubleshoot with confidence.

AQUA: THERE CAN BE A LOT OF NUANCE AROUND WHERE PRODUCTS ARE DESIGNED VERSUS WHERE THEY’RE MANUFACTURED. HOW SHOULD INDUSTRY PROFESSIONALS THINK ABOUT THAT DISTINCTION WHEN EVALUATING EQUIPMENT PARTNERS?

RM: It is important to look at the full picture. Design and engineering capabilities matter because they drive performance, reliability and the customer experience. Manufacturing capabilities matter because they drive quality, consistency and availability. The best partners connect the two. That means a manufacturer can take feedback from the field, improve products quickly and execute reliably at scale. For pool professionals, the right question is not only “Where is it made?” but also “How well does this partner design, build and support the product over its full life cycle?”

AQUA: LOOKING AHEAD, HOW IS HAYWARD CONTINUING TO INVEST IN ITS MANUFACTURING STRATEGY, AND WHAT DOES THAT MEAN FOR THE FUTURE OF YOUR PRODUCT DEVELOPMENT AND AVAILABILITY?

RM: We are continuing to invest in the capabilities that matter most to our customers. That includes manufacturing strength, operational efficiency and product innovation. Our U.S. footprint includes 11 facilities totaling approximately 1.7 million square feet, supported by nearly 900 U.S.-based employees across eight states, including nearly 750 production employees across four manufacturing facilities and five training centers. We will keep strengthening the systems, processes and teams that help ensure product availability, consistent quality and strong support in the field. The goal is straightforward. We want pool professionals to have confidence that Hayward will be there with the right products, at the right time, backed by the service and training to support their businesses.

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