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2025 State of the Industry Service Report
From tech-driven efficiency gains to timeless industry values, AQUA’s latest Service Report explores how pool pros are adapting, thriving, and preparing for the future in a sector that never stands still.
Sponsored
Borates: The Key to Longer-Lasting Salt Chlorine Generators
Haviland
Management
Rudy Stankowitz: The Bat-SH*! Chronicles
The employees we love — and would be nothing without — sometimes do the dumbest stuff.
Service
The Key to Proper Pool Pump Installation
Learn how to install pumps to best meet energy efficiency and safety standards.
Management
Rudy Stankowitz: It's Service Pro!
The pool industry fosters a surprising blend of talents. You're not just a pool guy or gal — you're a jack-of-all-trades superhero.
Business Operations
Pool Inspections for Profit
Pool inspections can be an added revenue stream or a second pool pro career.
Chemistry
Just the Facts: Legionellosis, Legionnaires' Disease and Pontiac Fever
Methods to avoid exposure to Legionellosis, Legionnaires' Disease and Pontiac Fever, as well as what to do during an outbreak.
Business Operations
Rudy Stankowitz: The Poolside Zone
A glimpse into the daily rituals of an ordinary service technician.
Marketing
The Big Four: Generating Business Online
Four steps you can implement today to get your business the online traction it needs.
Sanitizing Equipment
Clean the Filter, Preaux
Filter Preaux
New pool filter cleaning technology could have a big impact on service operations.
Chemistry
Radio Waves Clean Pools
New technology causes particles to clump and floc, supercharging filtration and helping keep pool water pristine.
Service
Buying (and Selling) Pool Routes
Skimmer Inc.
How to best approach the transition period of service routes, from both ends of the deal.
Marketing
YouTube 101: Why it Matters For Your Business and How to Get Started
A beginner's guide to YouTube, a powerful marketing tool for your pool and spa business.
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