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Business Operations: Page 2

How We’re Dealing With Inflation

Pool and spa dealers share how inflation has impacted their businesses, what they’re doing about it.

December 9, 2021

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The Cornerstone of Your Company Culture

How employee engagement and a great workplace can solve your labor problems and drive profits.

December 2, 2021

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A Retail Rundown

Spa dealers report how the 2021 season went, share what their offseason will look like — as well as make predictions for the new year.

November 22, 2021

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A Set of New Wheels

Dan Arvidson, of Arvidson Pools & Spas in Crystal Lake, Ill., is the lucky winner of Hayward’s “Driving Innovation” sweepstakes.

November 18, 2021

What Would You Do: Retail Checkout Bags

What bags do you use at the retail checkout? Industry pros share their go-tos.

October 21, 2021

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An Alliance to Sell Spas

Neighboring dealers in the New England area have struck up a unique dealership program.

October 7, 2021

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How to Pre-Sell Hot Tubs Via Email

Learn successful email marketing strategies to pre-sell hot tub prospects before they ever set foot in the door.

October 5, 2021

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Sales Promotions: Timely Offers Increase Sales and Profits

Today’s software technology can pre-plan your events and ease in-season stress.

June 24, 2020

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Pool and Spa Retailers Leaning into Buy-Online-Pickup-In-Store Trend

In an effort to compete with Amazon and big box retailers, pool and spa retailers are trying their hand at buy-online-pickup-in-store programs. Here, three retailers share how their services work.

January 14, 2020

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Hot Tub Supplier Offering Free Spas in Fun Promotion

If it snows or rains ½ inch or more on Christmas Day in Aqua Living markets, hot tubs over $5,000 purchased in those markets between Dec 3 and Dec 21 will be issued a full refund.

December 12, 2019

12 Marketing Mistakes That Will Sink Your Business — Part 3

In recent issues, we’ve uncovered six of the 12 company-crushing killers that may be lurking in your business. This month we focus on three more deadly sales and marketing mistakes.

October 22, 2019

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PHTA Names Young Professionals of the Year

These three fresh faces represent the future of the pool and spa industry.

October 3, 2019

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Page 2 of 16

CK Spas has aimed to create an experience and not just an ordinary store, to inspire and make customers feel at home [see tip No. 41]. 'I know we've accomplished this when people walk in, stop and smile,' says Owner Dana Hyde. 'It also makes for a great work environment that is warm and cozy.'

47 Great Ways to Liven Up Your Showroom

Pool and spa retailers can strengthen their showroom design and increase profits with these helpful tips.

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Gas Pool Heat: Clouds on the Horizon

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Handling Pool and Spa Chemicals

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Students, Parents Urge Virginia's Largest School District to Provide More Athletic Trainers

Pegasus Products Celebrates 40 Years

Pegasus Products Celebrates 40 Years

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