Business Operations: Page 2

Turning Your Team Into a Championship Team

A roadmap for fostering growth in your employees as well as creating a strong company culture.

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Digital Signage: A Return to Simplicity

Consider how your digital signage can reimagine your pool and spa store and the relationships you build with customers.

Retailers should embrace simplicity — fewer words, elegant visuals, and a focus on emotion, like the ad pictured above. That's what can turn signage into an impactful tool.

YouTube 101: Why it Matters For Your Business and How to Get Started

A beginner's guide to YouTube, a powerful marketing tool for your pool and spa business.

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2025 Retail Forecast

Moderating inflation, falling interest rates and steady growth will drive a solid new year.

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Litehouse Pools & Spas: Finding Success Through Simplicity

Industry veteran Chris Curcio shares what has driven his company's sustained success for over 60 years.

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In the Name of Wellness

Ohio Hot Tub & Sauna is emphasizing its commitment to wellness with an exciting rebrand.

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Off-Season Marketing

Learn how to stay engaged during the slower months and actively drive off-season revenue.

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Industry Spotlight: Merchant Cost Consulting

Credit card processing fees can fly under the radar if you don’t know what to look for. Getting assistance from someone who knows the industry as well as the financial world can be helpful in many ways — and it’s only a free consultation away.

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Business Operations

What You Measure, You Can Improve

Any pool and spa company can motivate workers, boost performance and generate more money by putting a yardstick to some well-chosen KPIs.

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Build a Winning Team: Hire Great People

Tips on how to hire, train, and retain employees for your business.

Business Operations

Managing the Margins

Implement these best practices to successfully boost your price margins.

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Portable Spas: Special Delivery

Spa dealers share lessons learned from some of their tougher deliveries — as well as how to best prepare for a successful spa installation.

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Buyer's Guide

Find manufacturers and suppliers in the most extensive searchable database in the industry.