For Devin Byrd, the pool industry started with a simple high school job cleaning pools, but what began as part-time work quickly became a career. After earning his college degree, Byrd spent nearly a decade with one of the Southeast’s largest pool companies, gaining experience in service, renovation and commercial operations before launching his own business in 2015: Maritime Pools of Charleston, S.C.
The company was founded on bringing a higher level of professionalism, reliability and communication to the pool service industry. What began as a small, service-focused company has grown into a multi-market operation serving residential homeowners, commercial properties, HOAs and vacation rental communities across South Carolina and Georgia. Today, Maritime Pools operates three locations supporting hundreds of clients across the region.
Customer service is the backbone of the business. Technicians are known for their quick response, whether addressing urgent equipment failures, handling repairs or preparing community pools ahead of busy holiday weekends.
Client testimonials reflect that reputation. Property managers and homeowners frequently highlight Maritime’s responsiveness and attention to detail. In one review, a community manager praised the company for resolving a pump issue the same day it was reported, ensuring the pool was operational for residents. Others note the team’s professionalism and ability to quickly diagnose problems.
While Maritime Pools does not operate a traditional retail storefront, the company has developed an operational structure designed to support efficiency in the field. Its offices function as central hubs for scheduling, project coordination and customer communication, while dedicated warehouse facilities house equipment, replacement parts and renovation materials needed for service calls.
The warehouse also supports a retail parts offering, allowing homeowners and property managers to purchase replacement components and supplies directly from the company while receiving guidance from experienced staff. This approach allows Maritime to combine the expertise of a service company with the convenience of retail support.
Technology also plays a major role in the company’s operations. Maritime Pools relies on digital systems for scheduling, service management and project tracking, allowing technicians to maintain detailed records and provide timely updates to clients. Online proposals, digital forms and electronic communication help streamline approvals and ensure a smooth experience from the first inquiry through project completion.
Marketing efforts mirror that digital-forward approach. Maritime promotes its services through a combination of social media, online advertising, email campaigns and client referrals. Platforms such as Instagram highlight before-and-after project photos, renovation work and customer success stories, helping build trust with prospective clients.
The strategy has proven effective. Within the first year of focused social media activity, Maritime Pools’ Instagram account grew by more than 400%, demonstrating the impact of consistent project storytelling and visual documentation.
Looking ahead, Maritime Pools plans to continue expanding its service footprint while maintaining the standards that built its reputation. Growth will focus on adding skilled technicians and sales professionals, investing in operational technology and expanding the company’s retail parts offerings.
Even as the business grows, Byrd remains focused on the fundamentals that shaped Maritime Pools from the beginning. What started as a high school pool route has grown into a career built on expertise, organization and a steady commitment to doing the job right for the communities he serves.
This article first appeared in the April 2026 issue of AQUA Magazine — the top resource for retailers, builders and service pros in the pool and spa industry. Subscriptions to the print magazine are free to all industry professionals. Click here to subscribe.
