There's no single formula for running a successful pool and spa dealership.
Some grow from humble storefronts that have served the same community for decades. Others expand into larger operations with showrooms, service fleets and teams of specialists working behind the scenes. Some are known for design expertise, others for technical mastery, retail innovation or an unwavering commitment to customer care.
What they all share is the ability to evolve.
The pool and spa industry doesn’t stand still. New products emerge, customer expectations shift, and technology continues to reshape the way businesses operate. The retailers who thrive are the ones who stay curious — refining their processes, strengthening their teams and constantly looking for ways to improve the experience they offer.
Each year, AQUA highlights 10 of those retailers through the AQUA 100, a decade-long effort to recognize the companies helping shape the future of pool and spa retail. With the addition of this year’s class, the list continues to grow — and so does the story of the industry itself.
Please join us in congratulating the 2026 AQUA 100 inductees...
• ADVANCED SPA AND POOL
• ALPINE POOLS
• AQUA POOL & SPA PROS
• BLUE HAVEN POOLS OF CHARLESTON
• HOT TUB LIQUIDATORS
• LEISURE WORLD POOL & SPA
• MARITIME POOLS
• RAINBOW POOLS & LIVING ART DESIGNS
• SEYCHELLES PISCINES ET SPAS
• SOLID STRUCTURES
This article first appeared in the April 2026 issue of AQUA Magazine — the top resource for retailers, builders and service pros in the pool and spa industry. Subscriptions to the print magazine are free to all industry professionals. Click here to subscribe.
