In The News: June 3, 2010

Shape It Up

In the fall of 2008, John Trzcinka, president of Aquatic Fitness Concepts, San Diego, took a chance and opened a business solely dedicated to the sale of swim spas. "People were thinking we were crazy for starting a business during the start of the recession," remembers Trzcinka, "but it was the best time for me because my competition wasn't spending any money to advertise. We had money to spend, and we spent it." Read More

Emphasis On Education

A year ago, the Virginia Graeme Baker Pool And Spa Safety Act was just over a half year old, having gone into effect the previous December. We all remember the industry's mad dash to come into compliance with the law, with drain cover manufacturers scrambling to get their covers approved.
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Correction

AQUA incorrectly identified LOOP-LOC's new ULTRA-LOC II as being made from 100 percent recycled material. Rather, ULTRA-LOC II is 100 percent recyclable. AQUA regrets the error. Please find the full description provided by LOOP-LOC below:

LOOP-LOC, Ltd.
(800) 562-5667 | www.looploc.com
LOOP-LOC introduces a new generation of solid safety pool cover: ULTRA-LOC II. It's manufactured from an exclusive 100% polypropylene (0% vinyl) material that offers unmatched strength and durability, along with remarkably light weight. This unique material "bounces back" quickly, preventing pockets from forming, and is 100% recyclable.

New Hires And Promotions

Aqua Products, Cedar Grove, N.J., welcomes back Matthew Naughton as a commercial cleaner sales representative. Naughton worked at Aqua Products from 1989 to 2005. He will help expand the company's commercial products division.

BioLab, Lawrenceville, Ga., has named Rick Harvey and Dwayne May district sales managers for the company's Pro Dealer Division representing BioGuard, SpaGuard, ProGuard, OMNI, Simplicity and Spa Essentials. Harvey's new territory includes eastern Pennsylvania and the Baltimore metro area, while May's territory includes Arizona, New Mexico, Southern California and El Paso, Texas.

AquaStar Pool Products, San Diego, has appointed Bill Vincent national accounts manager. Vincent will be responsible for strategic channel growth and account management. He will assume leadership for the introduction of several new products.

Cardinal Systems, Schuylkill Haven, Pa., has promoted Brandon Heim to manager of the customer service and CAD departments. Heim previously held the position of customer service lead. He has been with the company eight years and was recently honored by H.C. Harrington Company with the 2010 Exceptional Inside Sales Representative award.

GAME, Scottsdale, Ariz., announces that Suzie Jazwin has joined the product development team as the company's new senior marketing manager. Jazwin has more than 12 years of experience in consumer product marketing.

Aquionics, Erlanger, Ky., has named John Psaroudis sales manager. Psaroudis will be responsible for increasing customer awareness about the company's products and will help new and existing customers through service and support.

Neptune-Benson, Coventry, R.I., has hired John O'Keefe as production manager. O'Keefe will oversee production activity, shipping and shop personnel, and will be responsible for the production of filtration and recirculation systems. The company has also hired Matt Moriarty as a sales associate. He will handle inside sales support.