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Retail
Weighted Energy Factor (WEF) for Pool Pumps: What You Need To Know
The new DOE pool pump regulations are based on WEF, the first industry-wide efficiency metric.
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News
The Industry Showcase 2021
While it seemed that much of our world came to a staggering halt this year, the pool and spa industry saw huge growth and brought tens of thousands of new customers into the leisure aquatic lifestyle.
News
The Pool & Spa Show Moves to a Live-Streaming Experience
The Pool and Spa Show has announced plans to move its 2021 show from an in-person event to a live-streaming experience. Each year over 11,000 industry professionals look to The Pool and Spa Show (January 26 – 28, 2021) to showcase their products, meet new vendors, connect with their peers and gain valuable education and insights that will make them successful in the year to come. This year's experience will be no different.
Retail
5 Principles for Responding to Customer Reviews
It’s essential for businesses to understand how to respond to online customer reviews, but knowing exactly how to go about it can be tricky. A Harvard Business review study (originally published here) examined over 20 million online reviews across TripAdvisor, Expedia, Hotels.com and Orbitz. After analyzing the length and content of manager responses for each online review, the researchers came up with five principles to enhance a business’ online reputation regardless of platform.
News
Pleatco’s Perfect Pool Guys and Gals Near the Finish Line
The finalists for the Pleatco Perfect PoolGuy and PoolGal Award have been announced after much deliberation. They will be on hand for the virtual awards ceremony that begins at 7 p.m. ET on Nov. 19, broadcasted live from Pleatco's brand new production facility in Louisville, Ky. Register for the event here.
Retail
The Pool and Spa Show Really Means It
The trade show fully intends to bring the industry together face-to-face in Atlantic City — and they could pull it off.
Retail
Storytelling Can Make or Break Your Leadership
Sharing stories with your team can help build credibility for yourself and your ideas.
News
The Home Stretch: Who Will be Crowned Pleatco Royalty?
After months of sorting through online entries, casting votes and deliberation, the finalists for the Pleatco Perfect PoolGuy and PoolGal Award have been announced. The finalists will be on hand for the virtual awards ceremony that begins at 7 p.m. ET on Nov. 19, broadcasted live from Pleatco's brand new production facility in Louisville, Ky. Register for the event here.
Service
CYA-Free Sanitizing Solutions for Hot Tubs
Multiple sources, including the CDC, recommend eliminating CYA from hot tubs. Fortunately, there are alternatives.
Retail
25 Thoughts on Your Kids Working in the Industry
Do you want your kids to go into the pool and spa business?
Retail
Are Hashtags Important on Social Media?
As social media becomes more and more popular to promote your pool and spa business, hashtags can help elevate your post engagement and reach more potential buyers. Read these tips for using hashtags below, brought to you by My Workflow Solutions. [Editor's Note: This article was originally published here and has been slightly adapted.]
Service
Tech Notes: Scary Pool Stories
In light of Halloween, beware of these scary pool stories.
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