Service: Page 26

A Texas-Sized Pool Equipment Disaster

Normally in February, below the frost line in Texas, many pools aren’t winterized. If they get a rare hard frost, they can just keep the water running for a few days until the weather moderates. You could always count on the power in Texas — until this week.

Photo courtesy Brian Farrell (via Swim Carefree in Plano, Texas)

What Would You Do: Social Media Promotions

What have pool and spa companies "raffled" off on their media accounts? Industry pros share their insights.

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How to Reach Millennials

Learn to motivate your younger employees, so they stick around.

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Becoming a Pool and Spa Company Your Customers Fall in Love With

Getting your customers to see you as the only one that provides a solution to their pool and spa problems involves everything you do—and everything you choose not to do. It communicates the value and character of your brand, and even the little things matter. The message you send when you handle phone conversations, when you send email messages, the way you handle complaints, the convenience you offer and the relationship you cultivate with your customers…. it’s all part of the message you’re sending about your brand.

How to Partner With a Realtor to Grow Your Business

When service professionals partner with a realtor, it can help to grow their business exponentially.

Neglected pools like this one sometimes accompany house listings, prompting a realtor to seek out pool service.

Orlando is On

The Everything Under the Sun Expo welcomes the pool and spa industry to an in-person event.

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February 2021 New Spa & Pool Products

What's new in spa and pool products this month? Take a look below!

Follow ‘The Legend’ at The Pool & Spa Show!

Follow "The Legend" at the Pool & Spa Show Experience on Tuesday, January 26 and Wednesday, January 27.

A Successful Crossing

This successful family business sale offers helpful tips for those contemplating the same feat.

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Live From A.C., it's the Pool and Spa Show!

The event will be the industry’s first live-streaming trade show, broadcasting from Atlantic City.

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A Life-Changing Experience: Pleatco Award Nominations Close Sept. 28

The following content is supported by one of our advertising partners. To learn more about sponsored content, click here.

Jamie Gaumond, the 2015 Pleatco Perfect PoolGal, says the recognitition opened new doors for her business and helped bring in more clientele.

Tech Notes: The Crucial Role of Standards and Codes

Understand the standards and codes that keep pools and spas safe.

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