GPM Brands Appoints Scott Oakes as Territory Sales Manager for the Upper Midwest

Professional headshot of a man in beige blazer smiling against Detroit skyline backdrop

GPM Brands, a fast-growing manufacturer and distributor of hot tubs, swim spas, saunas and wellness products, has announced the appointment of Scott Oakes as territory sales manager for the Upper Midwest. Oakes brings more than 20 years of sales leadership in the hot tub, swim spa and sauna industry. He will train and support GPM’s expanding dealer network across Michigan, Ohio, Indiana, Illinois, Wisconsin, Minnesota and Iowa. He will also serve as brand ambassador for GPM’s Treesse line of spas.

“We’re excited to welcome Scott to our team,” says James McClure, executive vice president of GPM Brands. “He has a proven record of building highly effective dealer programs and delivering results in complex market environments. His experience and strategic vision will be invaluable as we expand our market presence and pursue new growth opportunities.”

“I’m joining GPM Brands at a time of significant momentum for the company and for the wellness industry,” says Oakes. “I’ve known the people at GPM for a long time and have followed their progress. I’m excited to work alongside a talented team with deep knowledge of hot tub, swim spa, sauna, and cold plunge manufacturing and distribution. The founders have decades of successful retail ownership and a real understanding of the customer, which shapes a corporate culture that matches my own experience.”

“We’ve known and done business with Scott for many years. I believe I was his first appointment when he joined Jacuzzi,” says Peter Von Hopffgarten, CEO of GPM Brands. “His industry expertise, leadership, and cultural fit make him a natural addition to our team. Our goal is to build world-class wellness products that serve our retailers and deliver what consumers are asking for, and Scott is well positioned to help us do that consistently and professionally.”

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