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News
AQUA’s Scott Webb Featured on The Pool Professionals Podcast
Pool & Hot Tub Alliance
AQUA's very own Scott Webb joins PHTA’s Pool Professionals Podcast to discuss industry trends, emerging technologies and what’s ahead.
Sponsored
Luvari Above Ground Pools: Helping Independent Dealers Compete Bigger, Sell Smarter, and Grow Faster
POOLCORP
Join us for an introduction to Luvari, a new above ground pool program built to help businesses capture more backyard projects, generate additional revenue, and create long-term customer relationships.
Hires/Promotions
Nidec Names New National Account Manager for Pool/Spa Motors
Nidec Motor Co.
In his new role, Edge will be responsible for the pool/aftermarket motor business, managing Nidec's U.S. MOTORS network of sales representatives and supporting key national pool supplier accounts.
News
Landmark Aquatic Promotes Britton Nielsen and Tim Garner to Lead Utah Growth
Landmark Aquatic
These promotions come as demand for new construction and renovation of commercial aquatic facilities continues to grow across Utah, the company says.
Builder
2026 Awards of Excellence: Bronze Winners
From stunning residential retreats to impressive commercial installations, explore the projects that earned Bronze honors in the 2026 PHTA Awards of Excellence.
Pool & Hot Tub Alliance News
PHTA Reveals the 2026 International Awards of Excellence Winners
Pool & Hot Tub Alliance
These distinguished winners are recognized for their exceptional installations of pools, spas, hot tubs, and water features that showcase the most beautiful, creative and innovative work in the industry.
Business Briefs
America's Swimming Pool Co. Launches Exclusive Pool Design Tool
America’s Swimming Pool Co. has launched an interactive 3D pool design tool that helps homeowners explore customization options while connecting local franchisees with potential customers.
Hires/Promotions
Pentair Names Josh Cowley Executive Vice President and Chief Executive Officer, Pentair Pool
Pentair Pool
Pentair has named Josh Cowley CEO of Pentair Pool, bringing more than 25 years of leadership experience.
News
MAX USA Corp. Named a 2026 ACDI Circle of Excellence Winner
Max USA Corp.
This recognition highlights the company's dedication to developing innovative solutions that help construction professionals improve productivity, efficiency and safety on the jobsite.
Pool & Hot Tub Alliance News
PHTA Announces Standard Revision for Aboveground Residential Pools
PHTA seeks committee members to help update child resistance requirements for aboveground residential pools. Applications are due November 6.
News
Olympic Hot Tub's Annual Founder's Event to Benefit Step Into Swim
Olympic will donate a portion of each saltwater Hot Spring Spa, Endless Pools swim spa and Tylo Sauna sale toward the Founder's Event goal of $20,000.
Hires/Promotions
Soake Pools Bolsters National Growth with Four Key Hires
Soake Pools
New territory managers, production leadership and operations support reinforce the plunge pool manufacturer’s white-glove service as demand grows across U.S. markets.
Business Briefs
AOAP, CMAHC Announce Strategic Partnership
The Association of Aquatic Professionals will provide governance and operational support to the Council for the Model Aquatic Health Code under a new partnership aimed at advancing aquatic safety, education and research.
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