Poolside by CGT's 2nd Annual Dealer Day: Bigger, Better, and More Informative Than Ever!

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Building on the success of last year, Poolside by CGT welcomed over 50 pool dealers and installers to its manufacturing facility for the 2nd Annual Dealer Day. This event has quickly become a key opportunity for industry professionals to gain insights into the vinyl manufacturing process, engage in knowledge-sharing, and strengthen relationships within the pool industry.

Once again, attendees had the unique opportunity to tour the Canadian facility and witness firsthand how Poolside by CGT vinyl is produced. From raw material to the final product, guests explored the complex processes involved in creating premium-quality pool vinyl. The tour also highlighted our design innovations in the form of a showcase, CGT’s colour development lab, where new designs are taken from paper to production, and the internal testing lab, which ensures the highest standards in durability and performance before materials are shipped out.

A new addition to this year’s event was a special guest speaker, Dave Simek from Lawrason’s, a Canadian manufacturer of swimming pool and spa care chemicals. Simek delivered an insightful presentation on the importance of balanced water chemistry and vinyl pool longevity, providing valuable takeaways for builders and installers.

Testing LabBeyond the educational aspects, Dealer Day provided ample networking opportunities, with attendees exchanging industry insights and discussing market trends. The event also featured interactive sessions, including a Q&A with our product development team, trivia games, prizes, and a design showcase where dealers had the chance to offer feedback on some of Poolside by CGT’s latest vinyl patterns.

Feedback from participants was overwhelmingly positive, with over 99% expressing complete satisfaction and stating they would recommend this event to other industry professionals.

“We were thrilled to see even greater engagement this year,” says Sandra Street, Marketing Manager for Industrial Products at CGT. “The open dialogue and collaboration with pool builders and installers are invaluable as we continue to innovate and support the industry.”

With another successful event in the books, Poolside by CGT is already looking forward to next year’s Dealer Day. “Connecting with pool professionals is at the heart of what we do,” says Balsam Ibrahim, Sales Manager for NA Pool Division. “This event allows us to deepen and strengthen our relationships with the industry and reinforce our commitment to quality and innovation. We can’t wait to see how we can make next year’s event even bigger and better.”

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