Retail: Page 106

Manufacturer News

Zodiac Adds Programs to Bolster Brick-and-Mortar Sales

Zodiac Pool Systems is introducing new programs to drive more sales to brick-and-mortar stores. Programs include a new one-year free extended warranty, a modified rebate program and more.

Sponsored

Borates: Once Per Year

Haviland

Once per year, Haviland reminds you that borates help maintain ideal water quality – and only need to be tested and reapplied once per year.

Borates: Once Per Year

Remember Your Country

Yesterday was Memorial Day. Fortunately, there always seems to be those willing to lay their lives and futures on the line to keep America free and strong. Thank God for these men and women, past and present.

VIDEO: 2015 State of the Industry Report - Retail

How do retailers feel about the future of the industry? How do they cope with competition from big box stores and Internet vendors? Find out in our nifty video recap of our SOI survey for retailers.

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June 2015 New and Updated Spa and Pool Products

An algae remover, corrosion-resistant rails and a submersible LED bar stool are just a few of the new products we have this month.

Manufacturer News

Business Briefs: May 2015

Michael Phelps surprises Master Spas dealers, SeaKlear celebrates a big birthday, Hayward has a new support center and more.

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Get Your Business on Google+

Are you on Google+? If not, you should be. Companies that are on Google+ are eligible to participate in Google My Business, a powerful tool that makes it easier for customers on all devices to find you and your business. And that's only the beginning.

Upcoming Asian, NZ Pool And Spa Shows

Although trade show season in North America is a fall/winter sport, on the other side of the world, the season is just kicking into gear. Three shows will open in the coming weeks in China, Singapore and New Zealand.

Upselling at the Counter

Taking the time to pitch a product during checkout can add thousands in revenue. An upselling pro shares her advice.

Photo Of A Pool Store Counter Enclosed In Up Arrows

Launching an Online Store: Lessons Learned

If you're struggling to find a solution to the big box/Internet issue, you're not alone. In fact, it's a global issue. Here, a pool retailer in Australia tries out a new e-commerce platform and shares what he learned.

Meet Kover Kritters: Fun Covers for APCs

With a Kover Kritter, your customer's automatic pool cleaner turns into a friendly face in the pool. But to see them on your shelves, the creator needs help with her Kickstarter campaign.

photo of the Kover Kritter

Goofy Staff Unites for Hilarious Marketing Videos

Marketing doesn't have to be mundane. The staff at this pool store in Tennessee are making their marketing efforts personal — and fun — with their hilarious weekly video. Take a look here.

Organization News

National Water Safety Month Kicks Off Next Week

National Water Safety Month (NWSM) begins next week on May 1, as aquatics industry leaders push for safer water practices to prevent drowning and water related injuries in the coming summer season.

Page 106 of 161

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