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Pools bring fun and joy to all. The sound and feel of water create universal delight, whether it comes from boisterous jumping and splashing or a gentle slide into the pool on a warm day. Whether building a new pool, or renovating an old one, there are many options to consider that can add value today and tomorrow. As a family moves through various life stages, from newly married to a family with children to empty nesters, the desire for pool amenities will evolve.
New Construction Opportunities
Educate your customers on upgrade options that will enrich their pool experience and provide flexibility in the future. Their current need and/or budget might not include a slide, games or rails but preparing the deck with anchors and water lines for future enhancements is easier and more economical during new construction.
Including a feature like a sun shelf provides a multi-use space that can evolve over time – space for toddlers to play or for adults to gather and lounge. Anchors installed to accept a basketball game for kids can later be used for railings to aid older swimmers in and out of the pool safely. Anchors on a sun shelf can hold a sheltering umbrella or table. During the initial construction phase is the best time to add a water stub. Help the pool owner prepare for a future pool slide, game or other feature as their family grows and evolves.
S.R.Smith’s Mod-Lite™ LED lights provide a beautiful, bright upgrade without a physical connection to power.
Renovation Opportunities
More than half of the existing 5.2 million pools in the United States are 20 years or older, providing a significant opportunity. Many older pools have fiber optic lighting that is long overdue for replacement. LED lighting makes a bright and dramatic difference in a pool’s look and appeal, and the upgrade is fast and easy. What about replacing the well-loved diving board? There are beautiful alternatives now, including models in earth tones that mimic stone and blend with landscaping, or ones in bright primary colors that will add a stylish accent. Elegant rail shapes that fit existing anchors will transform a pool instantly. And for those empty nesters who yearn for their grandchildren to spend more time with them, there’s simply no better “grandchild magnet” than a pool slide.
TrueTread™ Diving Boards from S.R.Smith make an old favorite new again with a modern, sporty look and a unique textured surface.
The Family & Pool Life Cycle Connection
As families move through different life stages, their pool — just like the rest of their home — should change with them. When kids are young, a pool with a few small toys is enough to keep them occupied for hours. But as they get older, pulling the kids away from electronic devices to entice them to spend FUN family time in the pool can be a challenge. And a family may want a deck full of fun pool products but also the ability to clear the deck for an “adult time” evening gathering. Educate your customers on the small details and upgrade options that will help provide pool use flexibility today and in the future.
For more information, please visit www.srsmith.com. Contact us at 800.824.4387 or [email protected].
