News: Page 49

Pool & Hot Tub Alliance News

Donna Williams Appointed as PHTA 2025 Chairwoman of the Board

Pool & Hot Tub Alliance

Williams will help guide PHTA in fulfilling its mission and developing new initiatives in 2025 and beyond.

Sponsored

Luvari Above Ground Pools: Helping Independent Dealers Compete Bigger, Sell Smarter, and Grow Faster

POOLCORP

Join us for an introduction to Luvari, a new above ground pool program built to help businesses capture more backyard projects, generate additional revenue, and create long-term customer relationships.

Luvari Above Ground Pools: Helping Independent Dealers Compete Bigger, Sell Smarter, and Grow Faster

For the Love of Art and Swimming Pools

When paint meets canvas, this pool fanatic artist creates magic.

Pool & Hot Tub Alliance News

PHTA Recognizes National Apprenticeship Week

Pool & Hot Tub Alliance

It's National Apprenticeship Week! Here's how the Pool & Hot Tub Alliance is celebrating.

Apprenticeship Week

Business Briefs

CMAHC Announces Hydroapps to Continue as a CMAHC-Certified Product

As one of the first products certified by CMAHC, Hydroapps recently completed a re-evaluation process after transitioning from Counsilman-Hunsaker, reaffirming its compliance with the MAHC's evolving safety and operational standards.

Pool & Hot Tub Alliance News

PHTA Welcomes Second Round of Public Comments on Revisions to PHTA-5 Standard for Residential Inground Swimming Pools

Pool & Hot Tub Alliance

The objective of this standard is to provide recommended minimum guidelines for the design, equipment, installation, and use of residential inground swimming pools.

Hires/Promotions

AquaStar Hires Michael Krause as Brand Manager

AquaStar Pool Products

Krause brings extensive pool industry experience and digital savvy to the new marketing position.

Business Briefs

Thermory USA Announces Exciting Partnership with HaLu B.V. to Offer Premium Sauna Accessories

The partnership will bring HaLu's designed headrests and backrests to the U.S. market.

Enter the 2027 AQUA 100!

Does your store have what it takes to join the prestigious AQUA 100? Entries for the 2026 contest are now open.

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Adams Pool Solutions Celebrates Milestone Anniversaries

Pioneering Pool Renovation Company Reflects on Decades of Quality, Innovation, and Community Commitment after 50 Years in Pleasanton, Calif., and 25 Years in Las Vegas, Nev.

Business Briefs

Soake Pools Announces Experience Center in New England

The new headquarters will serve as an interactive outdoor showroom dedicated to revolutionizing plunge pool experiences.

Hires/Promotions

Matt Bergstrom Joins World Sauna Group

Bergstrom brings over two decades of sauna industry experience to World Sauna Group as Regional Sales Manager.

M Bergstrom Wsg

UWO to Debut R454B VariPool Star Pool Heat Pump at 2024 PSP Expo

UWO will display two new products, their R454B VariPool Star Pool Heat Pump and their Ice Bath Chiller.

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