Cal Spas is pleased to announce the addition of a seasoned vice president of sales to lead the Cal Spas sales team.
"Kevin Sanders joins our sales team as the vice president of sales for Cal Spas,” says Casey Loyd, president of Cal Spas. “He is excited to implement and improve the Cal Spas structure that will ultimately help strengthen our sales strategy and bring Cal Spas to the next level.”
As vice president of sales, Sanders will spearhead all national and international sales growth. He will be responsible for strengthening the Cal Spas dealer network and increasing brand awareness for all Cal Spas brands through every distribution channel in the global market.
“I am excited about making an impact in the Home Resort industry with the global leader in lifestyle products,” says Sanders. “I look forward to building relationships between Cal Spas and our valued dealer network, and participating in the overall growth of Cal Spas.”
Kevin Sanders joins the Cal Spas team with 35 years in Luxury Home Resort Products. Sanders background is versatile when it comes to all aspects of wholesale and retail products. His extensive experience in generating sales and leadership roles will help contribute to a successful selling season for the hot tub marketplace. We are excited to have Kevin Sanders join the Cal Spas family.