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Jim Ellis

1677699096946

Jim Ellis is the Marketing Director for Nidec Motor Corporation. With a deep understanding of the pool and spa industry and a passion for innovation, he is proud to help professionals stay informed on the technologies shaping the future of aquatic equipment.

Pools
The Decision
A practical guide to helping customers decide whether a full pump replacement or a motor upgrade makes the most sense.
July 28, 2026
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Inline Equipment
Pump Motor Installation Tips
Some installation tips to help get the longest life possible from pool pump motors.
September 29, 2022
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Top Stories
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Management
Industry Watchlist: The People Who Show Us the Way
A look at the mentor-mentee relationships helping to elevate leaders across the pool and spa industry.
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Lighting
Own the Backyard: Lighting Solutions That Go Beyond the Pool
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Marketing
Why Pool Builders Are Wasting Money on Meta — and What to Do Instead
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Fiberglass
Expanding the Fiberglass Market
Listen While You Work, Learn as You Grow
Sponsored Content
Listen While You Work, Learn as You Grow