News: Page 2

Manufacturer News

Jack's Magic Expands Manufacturer's Rep Network

Jack's Magic Products Inc.

Jack's Magic Products announces two new partnerships with The Alpha Group and Stellar Sales Alliance. This is part of their ongoing growth initiative, the company says.

Sponsored

PVC Membrane Revitalizes Lazy Rivers at Florida Waterpark

Canadian General-Tower

Discover how a cutting-edge PVC membrane breathed new life into the lazy rivers of a Florida waterpark, transforming tired attractions into guests’ favorite aquatic retreats.

PVC Membrane Revitalizes Lazy Rivers at Florida Waterpark

Natare Pools Officially Becomes Employee-Owned

After over 50 years in business, Natare Pools has become 100% employee-owned, after founder Mike Walsh sold his remaining shares of the company to its employees.

Natare Pools ESOP Celebration in 2025.

CPSC Links Child Drowning Deaths to Pool Design Flaw, Issues Recall

Following the report of nine drowning deaths over 15 years, the Consumer Product Safety Commission issued a recall of over five million pools.

Hires/Promotions

CCEI Hires Estela Mexia as National Sales Executive

With over 8 years of experience in sales, Mexia has built deep expertise in the pool industry. Her strong technical background and strategic mindset will help strengthen CCEI's position across Latin America, says the company.

Estela Mexia Ccei Mexico

Olympic Hot Tub Launches "Cold Plunge For a Cause"

This community-wide challenge invites participants to test their limits in the name of wellness — and help bring clean water to those who need it most.

Cold Plunge Google 1080x1080 No Code

Pinch A Penny Opens in Lakeway, Texas; Accepting Donations for Flood Relief

In response to the devastating floods over July 4th weekend in Central Texas, Pinch A Penny has organized a donation dropoff program, now through August 3, 2025.

PHTA Now Accepting Applications for Greg Garrett Scholarship

The $5,000 Greg Garrett Scholarship Award recognizes two individuals in the builder or service sector who show extraordinary desire in furthering their career through education.

POOLCORP Launches Nationwide XTREME Days of Customer Appreciation Sales Event

The event, set for July 16-19, 2025, will take place across all 445+ locations, the company says.

Hires/Promotions

Viking Spas Announces Leadership Transition as President John Clark Retires

Clark has been a key figure at Viking Spas since joining as CFO in 2006, the company says. His leadership helped shape nearly two decades of steady growth and operational success.

Soake Pools and Harbor Saunas Announce New Partnership

The collaboration will allow homeowners to effortlessly create a comprehensive, year-round wellness oasis in their own backyards, combining the therapeutic benefits of hot-and-cold immersion with the serene escape offered by the saunas and plunge pools, the manufacturers say.

Hires/Promotions

Easton Select Group Names Pool Industry Veteran Roy Harrison as Vice President of Sales and Training

Easton Select Group

Harrison joins Easton Select Group with more than 25 years of experience in sales and field training leadership. He will oversee sales strategy, training programs and growth initiatives for the company's expanding Plunge Plus pool and service divisions.

Latham Expands Top-Selling Astoria Pool Series With New Space-Savvy 12' Model

Latham Pool Products

The Astoria 12 joins the existing Astoria family of fiberglass pools, which includes models of varying sizes to create a comprehensive collection to accommodate virtually any backyard layout, Latham says.

04 Naples Fl View 01 Main Adobe1998 Full Astoria 14

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