Tara Pool & Outdoor Products Welcomes Cheryl Hoogstad & Kevin Blenman
Feb 12, 2026
The team at Tara Pool & Outdoor Products is excited to share some updates that reflect their ongoing commitment to growth, innovation and exceptional service. Join them in welcoming two outstanding additions to the Tara team.
Cheryl Hoogstad, Human Resources Manager
Cheryl brings over 20 years of HR leadership experience supporting organizations through growth, change, and day-to-day employee needs. Her background includes hands-on leadership in compliance, employee relations, recruiting, performance management, benefits administration and workforce planning.
She has worked across a wide range of industries — including manufacturing, construction, healthcare, higher education and multi-state organizations — bringing a practical, solutions-driven and people-focused approach to building strong, compliant HR programs.
Kevin is an accomplished technology and operations leader with extensive experience guiding enterprise systems, software development initiatives and IT projects across a variety of business environments. He brings strong expertise in ERP systems and business applications, including hands-on experience supporting and improving NetSuite ERP environments through workflow improvements, reporting enhancements and system optimization.
Known for his collaborative, service-driven leadership style, Kevin works closely with cross-functional teams to improve processes, increase efficiency and keep technology aligned with business goals. "We’re excited to have him on board as we continue strengthening Tara’s technology infrastructure and supporting long-term growth," says the Tara team.
"These new additions reflect our continued investment in building a strong internal team to better support our customers and partners," the company says. "We're excited about what's ahead and look forward to the experience, leadership and reliability Cheryl and Kevin bring to Tara!"