Daniel SeegerRetailThose Shocking StickersMany homeowners underestimate the cost of a pool build. Here are a few key strategies that can help your clients adjust to making a major purchase.August 29, 2019NewsPHTA Establishes Education Plan, Seeks New CEOPHTA has determined how education and government advocacy efforts will break down in the new organization, and has brought in a firm to help hire a new CEO.June 4, 2019Organization NewsPromote and Inform: How PHTA Affects Change from D.C.A look at the inner workings of PHTA's government relations office.May 16, 2019RetailThe Offline DifferenceThere are advantages smaller shops can leverage against the digital tide.April 25, 2019RetailMillennials: Reaching the Generation We NeedThe term “millennial” is casually bandied about as a catchall synonym for fresh-faced youth, but that’s a mistake that can blind managers to the genuinely different needs of a major section of their staff.March 28, 2019RetailA Wave Worth CatchingYoung pros are shaping the future of the industry in the WAVE Young Professionals Network.March 26, 2019RetailLearning for LeadersContinual education is imperative for success in pools/spas — and that includes management and company leadership.March 1, 2019BuilderFinancing: Turning Backyard Dreams into RealityNew financing options are making it easier for customers to say "yes."February 7, 2019RetailBig Goals, Small GoalsHelp your business reach new heights by setting goals the right way.January 10, 2019Organization NewsLearning EvolutionTo bring their educational programs up to speed, APSP decided to change absolutely everything.January 2, 2019Previous PagePage 2 of 3Next PageTop StoriesSpasThe Language of Spa WellnessHow hot tub retailers are learning the words to unlock the wellness market.Business OperationsSolo FlightsPoolsThe Backyard That Built HimSaunasSauna and the "Third Space" RenaissanceBusiness OperationsWhy Some Pool Pros Are Stuck and Others Aren't
