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Karen Erstad

Karen Erstad joined the staff of AQUA magazine in 2001. She served as Senior Editor before becoming a full-time stay-at-home mother in 2007. She has a B.A. in English from the University of Wisconsin - Madison and lives in Madison, Wisc.
Builder
Houston Pool Combines Fire And Water
Downunda, Houston TX
April 1, 2011
Retail
Coming Back 'Round For The Surround
As consumer confidence gradually increases, and retail sales along with it, portable spa retailers will likely see an uptick in sales in 2011. Portable spa accessories, in particular, could prove to be a helpful profit center, as many customers who bought a hot tub some time in the last couple years come back to buy the surround they wanted but decided to hold off on initially.
February 28, 2011
Home
Tips For a Smooth Pool Opening Season
As you start opening pools for the swim season, keep these tips in mind.
February 17, 2011
Retail
Madison, Wis.-Based Hot Tub Dealer Tries Hand at Mall Location
A retailer goes to the mall to get some exposure for his tubs
December 22, 2010
Service
Eco-friendly approaches to clean pool water
Eco-friendly approaches to pleasant pool water
September 18, 2010
Retail
Retailing gazebos requires them to be seen on the showroom floor
A picture is not worth much when it comes to selling gazebos.
August 17, 2010
Builder
Pool finishes stay beautiful when salt water stays balanced
Pool finishes stay beautiful when salt water stays balanced.
August 14, 2010
Retail
Improve the look of the hot tub showroom
Ideas and inspiration to improve your showroom.
February 26, 2010
Retail
Enclosed pools allow for year-round fun
Enclosing pools allows for good, clean year-round fun.
February 18, 2010
Service
How pool and spa service technicians handle do-it-yourselfers
Handling do it yourselfers with tact will lead them back to you
September 29, 2009
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Aq11 Spotlight
Education
Pool Nation Women’s Summit Grows
The Pool Nation Women’s Summit has grown into a powerful annual event where women from across the pool and spa industry come together to network, learn, and share their experiences.
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