Merry WiseMerry Wise has been a retailer in the pool and spa business for almost 40 years outside Houston, and is a frequent contributor to Aqua.PoolsBuilding on the BayouA challenging Texas remodel left one builder juggling a massive client wish list and wild animal encounters.February 10, 2022NewsTexas StrongIndustry icon Merry Wise shares a message to all those affected by Harvey and Irma: Take heart. All of you are Texas strong.September 12, 2017NewsMy Five CRAZIEST Customer ExperiencesFortunately, most of the customers we deal with in the pool and spa business are sane people. But a few of them aren't.September 26, 2016Trade ShowsStep Up Your Game with Industry EducationAn industry veteran explains why education is the key to long-term success in the pool and spa industry.July 12, 2016Trade ShowsTips for Shopping the Trade Show FloorDiscover something great to make your business even better this year.November 8, 2012Home"Conscious Capitalism" WorksIn the rush of the busy season we don’t often stop to reflect on our underlying philosophy of business — why we do what we do — but we can learn a lot from one of our country’s innovative and highly successful businessmen, John Mackey, founder and co-CEO of Whole Foods. I know a little about Whole Foods, having visited their flagship store quite a few times in Austin. It is a veritable food paradise; I could spend hours in there.July 10, 2012HomeRegulation Nation - Drowning in LegislationThe pool and spa industry is drowning in legislation — how is it affecting you?June 25, 2012HomeAn Affair to RememberNo, not that kind of affair — but I am in love! I just returned from the Carecraft Annual Meeting in San Diego. In our 41 years in business, Charles and I have been to uncounted numbers of conferences, conventions and trade shows, but, I have to say, this one was absolutely outstanding. The format and events, the food and entertainment, the way the vendors were treated, (which I was), and the camaraderie and enthusiasm and courtesy of the members of Carecraft were all the best of the best.February 27, 2012PoolsA Christmas MemoryI was born on June 1, 1943. And believe it or not, I have a small memory from my very first Christmas, the first conscious memory of my life. My Mother was rocking me in the old rocking chair my daughter now has, and she was singing Silent Night.December 21, 2011HomeShooting The Works!What do you get when you mix pool patriots, philanthropy, and esprit de corps for four days? You get a unique new post-pool-convention event held recently at Pahrump, Nevada, out in the middle of the high desert.December 1, 2011Page 1 of 2Next PageTop StoriesBuilderDesigning Vertical: Creating a Sense of PlacePutting thought to your design in the vertical plane is essential to create a sense of place.ServiceWhen in Doubt, Drain It OutRetailEnter the 2024 AQUA 100!ChemicalsBreakthrough Innovations in AlgaeSponsored Content2024 Trend Alert: Using Technology for Customer Convenience & Loyalty