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Retail
The High Road to Prosperity
Some industry professionals believe sharing their business information and equipment leads to mutual growth.
Sponsored
AUTOMATE TO DOMINATE: Meet Your Competitive Edge
Pentair
Join us with Pentair experts for a “hands-on” training session designed to help you deliver next-level pool experiences with the IntelliCenter® and IntelliVibe™ systems.
Service
Is pH 8.0 to 8.5 Okay for Pools?
Chemistry experts explain why there should not be a mandate for closing down swimming pools when the pH is 8.0 to 8.5.
Service
How They Do It In Europe
What can the U.S. learn about water care from our industry colleagues across the Atlantic?
Retail
Swimming Pools: The Safest Place to Exercise
Even after social distancing becomes more relaxed, people will want to take extra precautions for their health and safety. One of the safest forms of exercise will be swimming.
Retail
Chlorine: The Unsung Hero in Times of Crisis
The same sanitizer used in swimming pools has been a staunch defender of humanity throughout history and in the emergency that faces us today.
News
New Age of Pumps: Selling the Homeowners
In preparation for the 2021 new pump regulations, learn how to successfully sell variable speed pumps.
Retail
Pool Products & Design for EVERY Generation
Learn how to educate your customers on the small details and upgrade options that will help provide pool use flexibility today and in the future.
Service
Tech Notes: Preventing Chlorine Gas Leaks
Learn how to prevent chlorine gas leaks and what protocol to follow should one occur.
Retail
The Industry Showcase
The pool and spa industry is entering the new year following a momentous season — the best in history. Amid the success were obstacles hindering traditional communication methods, but, thanks to some creative adaptation, the industry found new ways to connect and share invaluable information.
Retail
COVID-19 Shutdown Task List: 5 Ways to Upgrade Your Website
It’s a good time to take a look at your company website and make some improvements, as this is a task that can be done from a home computer.
Retail
Get Pools Ready for Summer — Despite COVID-19
Learn how to take advantage of technology to keep up with demand this spring and summer — and foster deep customer loyalty that will continue long after the COVID-19 crisis has passed.
Retail
Thinking Big and Small: A One-Two Marketing Approach That Works for Pool and Spa Companies
This case study explains how a pool builder used Facebook/Google to generate hundreds of phone inquiries and a direct increase in store traffic.
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