Retail: Page 120

SLIDESHOW: Package Parade

We asked manufacturers to send us their finest examples of custom vinyl liner pool installations — take a look at what they gave us.

Sponsored

Borates: Once Per Year

Haviland

Once per year, Haviland reminds you that borates help maintain ideal water quality – and only need to be tested and reapplied once per year.

Borates: Once Per Year

Goodbye, Yellow Book Road

After switching from Yellow Pages to social media marketing, this retailer's business tripled in size. Here's how.

Vance Gillette's Philosophy: D.O.N.E.

With decades of experience in the industry, Vance Gillette knows what it takes to be a success. Here, he explains D.O.N.E. and how it can help you make more sales.

Product Focus: Clean Machines

Every pool and spa owner has one thing in common: they want beautiful, clean water. To help, manufacturers are out in droves with sanitization systems to provide just that.

Think Outside Your Box

Have you ever held an event at your store? These retailers share their experiences with in-store events and how they made more sales because of them.

Some Like It Hot: How to Sell More Saunas

These dealers are selling more saunas than ever before. Learn their sales strategies and see the latest sauna models on the market.

New and Updated Pool & Spa Products: July 2013

An aboveground pool, LED lighting, a new spa cover and chemical treatment products are just a few new items you'll find on the market. See more here.

Good Things Come In Pool Packages

Package pools are increasingly upgraded with higher-end pumps. We examine the trend.

Smart Retail 2.0

Thanks to inventory management, digital organization, water testing capabilities and more, software options can save retailers precious time while boosting profits.

Different Strokes: Swim Spa Sales Strategies

When it comes to swim spas, there’s no one-size-fits-all sales strategy. Here, we talk to three people across the nation and get their advice on how to sell more of them.

Spotlight: Community Spirit

The team at Genco Pools & Spas makes community support a key part of the business. Here, we talk to them about their recent participation in Relay for Life.

How to Tell If Your Pool or Spa Business Needs Marketing Help

How do you know when you need to turn to a marketing professional for help? Ask yourself these three questions.

Page 120 of 161

Buyer's Guide

Find manufacturers and suppliers in the most extensive searchable database in the industry.

Content Library

Dig through our best stories from the magazine, all sorted by category for easy surfing.

Content Library