New Date for 2021 Mid America Show

Jan 5, 2021

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The Mid America Pool, Spa & Outdoor Living Show released the following update on the event:

Mid America Due to the current environment, the 2021 Mid America Show, originally scheduled for January 11-14 will be March 1-3, 2021. With the coming vaccinations as well as a good 8 weeks after the holidays, March will offer a more inviting time to have an in person event.

Why Attend?

Because the Pool Industry is not a Virtual Industry!

Hands on training and education

See and touch products

Meet new suppliers

In person demos

Watch your email for registration details.

POOLCORP Launches Nationwide XTREME Days of Customer Appreciation Sales Event

July 15, 2025

iGarden Pool Cleaner K Pro Series: Redefining High-End Pool Maintenance

iGarden Pool Cleaner K Pro Series: Redefining High-End Pool Maintenance

Viking Spas Announces Leadership Transition as President John Clark Retires

Soake Pools and Harbor Saunas Announce New Partnership

Easton Select Group Names Pool Industry Veteran Roy Harrison as Vice President of Sales and Training

POOLCORP Launches Nationwide XTREME Days of Customer Appreciation Sales Event

The event, set for July 16-19, 2025, will take place across all 445+ locations, the company says.

Sponsored

Redefining Poolside Luxury: Aiper Day Celebrates Smart Living this Summer

Aiper Intelligent LLC

Receive exclusive savings on the Scuba X Series — smart, powerful cleaning for effortless summer pool care.

Redefining Poolside Luxury: Aiper Day Celebrates Smart Living this Summer

Hires/Promotions

Viking Spas Announces Leadership Transition as President John Clark Retires

Clark has been a key figure at Viking Spas since joining as CFO in 2006, the company says. His leadership helped shape nearly two decades of steady growth and operational success.

Soake Pools and Harbor Saunas Announce New Partnership

The collaboration will allow homeowners to effortlessly create a comprehensive, year-round wellness oasis in their own backyards, combining the therapeutic benefits of hot-and-cold immersion with the serene escape offered by the saunas and plunge pools, the manufacturers say.

Hires/Promotions

Easton Select Group Names Pool Industry Veteran Roy Harrison as Vice President of Sales and Training

Easton Select Group

Harrison joins Easton Select Group with more than 25 years of experience in sales and field training leadership. He will oversee sales strategy, training programs and growth initiatives for the company's expanding Plunge Plus pool and service divisions.

Latham Expands Top-Selling Astoria Pool Series With New Space-Savvy 12' Model

Latham Pool Products

The Astoria 12 joins the existing Astoria family of fiberglass pools, which includes models of varying sizes to create a comprehensive collection to accommodate virtually any backyard layout, Latham says.

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NDPA Launches New Paid Membership Program

The National Drowning Prevention Alliance has launched a new membership program packed with expanded benefits, tools, and resources to better support water safety professionals and advocates.

Don’t Miss Watershape University’s Final 2025 Summer Series Course

Watershape University’s 2025 Summer Series is drawing nearer to its penultimate event, set for July 25-27, 2025 in San Diego, Calif.

Hires/Promotions

Be Well Hot Tubs Names Amélie St. Hilaire U.S. Sales Manager

Be Well Hot Tubs

Seeking greater alignment with her strengths, St. Hilaire embraced the opportunity to join Be Well — and play a key role in its expansion within the wellness industry.

Diving Into a New Chapter

Eric Christiansen retires after 50 years in the industry, leaving behind a legacy of music, friendship and fond memories.

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Business Briefs

Clear Blue Water Tech Partners with United Aqua Group to Supply Affinity Pool Products

Clear Blue Water Tech

Through the partnership, Clear Blue Water Tech will offer its Affinity-branded line of pool and specialty chemical products to UAG members across the country.

United Aqua Group

Hires/Promotions

PHTA Welcomes Dr. Adam Katchmarchi as VP of Educational Development

Pool & Hot Tub Alliance

Katchmarchi will work closely with staff, partners and industry professionals to expand PHTA's educational programming.

Float Like A Duck Water Safety Program Receives Step Into Swim Grant

Pool & Hot Tub Alliance

All grant funds will provide free swim lessons to at-risk youth in Las Vegas, through a partnership with UNLV’s Student Recreation Center and the City’s Aquatics Division.

Grant Presentation City Lv

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