Phillip M. PerryPhillip M. Perry is a New York-based writer and consultant.RetailCalmer Store, Higher Christmas ProfitsRetailers can enjoy more sales and higher profits this holiday season by reducing the stress felt by employees and shoppers.November 18, 2014RetailYour Retail BrandA pool/spa store can increase sales by creating a compelling business brand that tells a unique “story” about price, value and service. Make sure it speaks directly to your customers’ needs.October 23, 2014RetailHow to Deal with Negative Employees at WorkOne of your employees just loudly complained about a customer. Another gripes about management. What should you do?October 2, 2014HomeIs Your Website Pulling its Load?Why web analytics are your website's best friend.September 9, 2014RetailPart-Time Workers: A Full-Time ChallengeSmall businesses are increasingly turning to part-time workers to meet their needs — here's how to hire the right people and treat them well.August 26, 2014RetailStop, Thief: How to Prevent ShopliftingWhat do shoplifters usually look like? What are their most common techniques? How can you put a stop to it? Read this for all the answers and more.July 1, 2014RetailPreventing Family Feuds in Your BusinessMixing family and business can result in some messy situations. But planning ahead can prevent headaches later.March 4, 2014RetailProtect Your Customers' DataBe careful with your customer's credit card data — it could be costly if you don't.February 18, 2014RetailRetail Forecast 2014: Steady As She GoesFor retailers, 2014 is looking good for sales and a stronger economy.January 7, 2014RetailUsing Pinterest for Picture Perfect Profits“A picture is worth a thousand words." But how about a thousand dollars? Pool and spa retailers might be asking that question as they attempt to drum up more sales by posting pictures of their merchandise on Pinterest.November 19, 2013Previous PagePage 6 of 15Next PageTop StoriesBusiness OperationsBrand on the RunBuckle up — the results are in! We’re thrilled to unveil the winners of the 2025 Truck & Van Contest. This year’s standouts are in a lane all their own.Outdoor LivingWhere Do We Even Start?PoolsPerfecting Substrates: The Importance of Bonding AgentsOutdoor LivingThe Entertainer's Oasis: Bringing Paradise to the BackyardSponsored ContentEnjoy Summer Like a Pro with Aiper Day & the Scuba X1 Pro Max