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Make Your Voice Heard with AQUA's 2016 SOI Survey

This year's SOI survey has been completely revamped with new questions about the trends and news that affects you most. Take the survey and you'll be entered to win a $100 Visa gift card.

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Sponsored

iGarden Pool Cleaner K Pro Series: Redefining High-End Pool Maintenance

iGarden

iGarden’s K Pro Series combines AI-driven efficiency with powerful suction and long-lasting performance — built to meet the demands of today’s pool pros.

iGarden Pool Cleaner K Pro Series: Redefining High-End Pool Maintenance

Mid America Show Will Stay in Indy

Organizers of the Mid America Show have decided to retain their Indianapolis location for next year's show.

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Stop Worrying About Your Local Search Rank

You know SEO is an important part of your marketing strategy, but you’re too busy to focus on it all the time. Here, a marketing pro explains the best way to manage your local SEO without obsessing over it.

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Plaster Standard Approved

ANSI has approved the ANSI/APSP/ICC/NPC –12 2016 Standard for the Plastering of Swimming Pools and Spas.

Cold Water, Warm Hearts

LIPSA takes an icy plunge to benefit Special Olympics.

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The Psychology of Pricing

A good pool store pricing strategy starts with understanding how our brains see the buying transaction.

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Manufacturer News

Business Briefs: February 2016

RB Control Systems has a new CEO, APi and Evosus announce promotions and more.

Walmart and CPSC Combat Drowning

The CPSC and retail giant Walmart announced they are partnering in an effort to fight suction entrapment accidents.

Bluetooth Ducky, You're the One

It was only a matter of time before rubber ducks joined the wireless revolution.

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Shocking Filtration Method Developed at MIT

This scientist has created a system that relies on electrical current rather than filter membranes to remove salt from water — we have the details.

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A Sunny Disposition: Everything Under the Sun Expo Preview

FSPA’s annual show in Orlando is on track to be the largest show since the recession.

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Manufacturer News

Portable Spa Competitors Find Common Ground

Big players in portable spas are coming together to collect industry data. The goal: Help everyone make better business decisions and grow the entire market.

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Content Library

Dig through our best stories from the magazine, all sorted by category for easy surfing.

Content Library

Buyer's Guide

Find manufacturers and suppliers in the most extensive searchable database in the industry.