Ramuc Aquatic Coatings Announces Major Brand Refresh


Ramuc has successfully been in the pool coatings and maintenance business for over 70 years and has seen tremendous growth, particularly over the last five years. To position the brand for continued success and future growth, the company has made significant investments over the last 12 months to refresh its brand.

On September 15, 2021, Ramuc began shipping inventory showcasing a new label, as well as updated and refreshed literature. The company also launched a comprehensive, state-of-the-art website that professional applicators, distributors and DIY’ers can all enjoy.

The new Ramuc labels have a fresh, clean and modern look that better reflects how the company is positioned today. A combination of paint swooshes and rich blue color reinforce the long-standing strength, vibrance and quality of the brand while still maintaining a strong commercial feel. This new label was created to be adaptable as Ramuc continues to expand its product offering in the market and allows for stronger and more consistent brand recognition, while being able to maintain that branding across a variety of product types.

The new Ramuc website features the refreshed look and is easy to navigate. It’s the quickest resource for product data sheets, application guides, literature and pack shots. Ramuc’s new website will also feature a shorter URL — ramucpaint.com — and provide direct links to various social media channels.

For more information regarding the brand refresh, please email [email protected].

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