APSP Announces Consumer Financing

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The goal is to help make pool, spa and hot tub ownership a reality for more people.

APSP has announced it will work with Prosper, a leading online lending marketplace, to offer its members a consumer-friendly financing option that they can make available to their customers who are interested in pool, spa or hot tub ownership.

“We want more people to enjoy the benefits of our industry’s products so we are making it easier for our members to sell more with financing options,” said APSP President & CEO Rich Gottwald. “This is just one step in our effort to make pool, spa or hot tub ownership a reality for more people.”

Prosper gives people with good credit access to personal loans between $2,000 and $35,000 at fixed rates and fixed terms. The process to apply for a loan through Prosper is easy, and there are no hidden fees or prepayment penalties. To date, Prosper has helped facilitate over $5 billion in personal loans through its online lending marketplace.

“Prosper is excited to work with APSP to provide access to personal loan products to people who are looking to finance home improvement projects, such as the installation of a pool or hot tub,” said Itzik Cohen, Chief Business Officer at Prosper Marketplace.

The association launched a consumer digital marketing campaign, ESCAPE, this month to highlight the benefits of pools and hot tubs and using an APSP professional for backyard water.

“I encourage APSP members to visit APSPFinancing.com and learn more about the program,” Gottwald said. “Even if members are currently using another lending program, the Pool & Hot Tub Consumer Financing Program is worth exploring to give customers options and alternatives.”

APSP members can view a free webinar, “How to Sell Prosper Financing” every Wednesday at 3 p.m. EST from Dec. 16, 2015 – Jan. 27, 2016, which explains the lending program, how to get started, and how to offer it to customers. Webinar registration is now open.

For more information contact [email protected] or visit APSP.org/Financing.

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