Alice CunninghamRetailMake “About Us” About YouThis often-overlooked page on your website is critical for winning customers and job candidates.January 16, 2018RetailWhy Your Windows MatterFirst impressions are everything, and that starts with the windows in your storefront.January 4, 2018RetailThe Magic Words in Business: "Thank You"When a customer presents a concern or complaint, saying "thank you" can go a long way.December 21, 2017RetailMuscles in Hot WaterHeating muscles in hot water after strenuous exercise is better than icing them. Alice Cunningham explains.December 5, 2017RetailAlice Cunningham: Why I Love 'The Power of Why'A principle called “The Power of Why” has helped hot tub pioneer Alice Cunningham shape her business.April 18, 2017Trade ShowsAlice Cunningham: On Outside InfluencesA hot tub pioneer on the importance of learning from sources beyond the industry.January 3, 2017Page 1 of 1Top StoriesServiceTransitioning From Opening to Mid-Season Pool CareAs summer heats up, so does pool water — and without adjusting for temperature swings, your chemistry can quickly fall out of balance.Business OperationsThe Industry WatchlistLightingBlinding to BeautifulBusiness OperationsFranchise Forward: How Two Pool Pros Found Their CallingSponsored ContentAUTOMATE TO DOMINATE: Meet Your Competitive Edge
