Rod SterlingRod Sterling is the co-founder of the Pool Retailer's Cooperative. To learn more about the co-op, click here.RetailThe Cooperative Spirit (Sponsored by the PRC)Better pricing on products and an exclusive product line are just the beginning of what the industry's first co-cop will offer.June 16, 2015Page 1 of 1Top StoriesMarketingWhy Pool Builders Are Wasting Money on Meta — and What to Do InsteadPool builders may be wasting ad dollars on Meta; here’s why Google Search can deliver more qualified leads and greater accountability.FiberglassExpanding the Fiberglass MarketCovers“A House Without a Roof”PoolsThe DecisionSponsored ContentListen While You Work, Learn as You Grow